2024 will undoubtedly be a year brimming with promise and potential. And that promise and potential will be made possible by the immense opportunities that Artificial Intelligence (AI) will present for your business. Embracing AI isn’t just about staying ahead; it’s about unleashing a new realm of possibilities. AI is no longer the sci-fi future; it is the present. And most importantly, it is more accessible than ever. This technology is a game-changer, offering tools that can transform how you operate, market, and grow. Many of you run your businesses very lean, and many of you are solopreneurs, so imagine AI as your tireless partner, working around the clock, offering insights and solutions tailored specifically to your business needs.
AI can revolutionize your customer experiences through personalized recommendations and smart chatbots, offering a level of personalization and efficiency that was only a dream before. Similarly, operational efficiency is where AI drives top value. From inventory management to financial forecasting, these algorithms can analyze patterns and predict trends, helping you make informed decisions quickly.
Gen AI also levels the marketing playing field through targeted advertising and content creation: AI enables you to reach the right audience with the right message, amplifying your brand’s voice in a crowded marketplace. But perhaps the most significant advantage of AI is its ability to learn and adapt. It’s not just a tool, but rather a learning system that evolves with your business, continually offering new insights and opportunities for growth.
As small business owners, you are the drivers of innovation and progress. AI is here to empower you, to take your creativity and passion and amplify it in ways you never imagined. Embrace this technology, explore its potential, and let it be the driver of opportunity in 2024. Remember, the future isn’t written; it’s created. With AI, you have the power to create a future that is prosperous, efficient, and above all, uniquely yours.
Miki Velemirovich
Head of Product, Alexa Translations AI
Miki is an innovative leader with over 20 years of experience positioning companies for rapid, scalable, and sustainable growth. Across his career, Miki has gained a blend of experiences in product development and management, growth marketing, and business strategy, with expertise driving growth for Global Fortune 500 companies, mid-size scale-ups and start-ups. Miki’s entrepreneurial mindset has enabled him to build new products, divisions, and companies with scalable, sustainable foundations and profitable business models.
Throughout his career, Miki has been a frequent invited speaker, provided thought leadership on podcasts, created industry-leading content, and served as a member of multiple councils, panels and roundtables.
Miki’s professional experience is complemented by an MBA in Marketing and Strategy from York University’s Schulich School of Business. He additionally holds a Chartered Marketer Designation through the Canadian Marketing Association. Outside of work, Miki is an avid guitar player and enjoys restoring classic cars.
