Collaboration creates a unified effort to celebrate and amplify franchising visibility, deliver in-depth education, and expand industry support nationwide, as well as elevate the EF100 National Awards Program across Canada
Elite Franchise Canada and the Canadian Franchise Association (CFA) are proud to announce a new media partnership designed to elevate visibility, education, and support the franchise community across Canada.
As part of this collaboration, the CFA has officially become the Official Awards Supporter of the EF100 National Awards Program, strengthening the credibility and recognition of one of Canada’s most prestigious franchise rankings. The EF100, with entries now open, celebrates the top franchise brands in the country, spotlighting innovation, leadership, and impact across the entire industry.
“We’re genuinely excited about this new partnership with the Canadian Franchise Association,” says Scott English, CFE, Global Director at Elite Franchise Canada. “As the national voice of franchising in Canada, the CFA brings incredible insight, reach, and credibility to the EF100 program, and having them on board as our official Awards Supporter is a real milestone. Together, we’re building something meaningful for the Canadian franchise community, and this is just the beginning. Let’s raise the bar, celebrate what’s great, and help more brands get the recognition they truly deserve.”
“The CFA is committed to championing franchising as a leading force in Canada’s economy,” adds Sherry McNeil, President & CEO of the Canadian Franchise Association. “We are excited to align with Elite Franchise Canada and support the EF100 Awards, to recognize the outstanding contributions of diverse franchise brands and provide them with the exposure and recognition they rightfully deserve.”
The collaboration between Elite Franchise Canada and the Canadian Franchise Association underscores a shared commitment to advancing franchising in Canada. Together, the organizations will:
- Strengthen industry collaboration and education
- Provide greater exposure for franchise brands nationwide
- Celebrate innovation, leadership, and the positive impact franchising has on the economy and within the communities they serve
The EF100 National Awards Program has quickly become one benchmark of excellence for the Canadian franchise industry, and with the CFA’s support, the platform is poised to deliver even greater recognition and opportunities for brands across the country.
As the only organization supporting and advocating for the advancement and protection of the franchise industry in Canada, the CFA is excited to partner with Elite Franchise Canada to continue to grow together. Those interested in investing in a franchise brand should also Look for the Logo: the CFA Member logo indicates a qualified franchise brand that has shown its commitment to excellence in franchising by signing on to the CFA’s Code of Ethics.
For more information on the EF100, including submission guidelines and the full list of judges, please visit the official Elite Franchise 100 page.
About Elite Franchise Top 100:
The Elite Franchise Top 100 (EF100) is an annual league table that celebrates the best of Canada’s franchisors. It was established in the UK in 2017 and has since become a prestigious event in the UK franchise industry calendar. 2025 marks the first year the EF100 has launched in Canada. The EF100 recognizes excellence, innovation, and impact in franchising, and entries are judged by a panel of industry professionals.
About the Canadian Franchise Association
The Canadian Franchise Association (CFA) helps everyday Canadians realize the dream of building their own business through the power of franchising. The CFA advocates on issues that impact this dream on behalf of more than 600 corporate members and over 40,000 franchisees from many of Canada’s best-known and emerging franchise brands. Beyond its role as the voice of the franchise industry, the CFA strengthens and develops franchising by delivering best-practice education and creating rewarding connections between Canadians and the opportunities in franchising. Canadian franchises contribute $128 billion per year to the Canadian economy and create jobs for almost two million Canadians. Learn more at www.cfa.ca.
Source: Elite Franchise
