It’s an ideal time for small and medium business owners to reflect on 2024 and set the foundation for a successful year ahead. The challenges you’ve faced—rising healthcare costs, evolving employee expectations, and the need for innovative benefits solutions—are significant, but they also present valuable opportunities for growth and improvement.
Now is the moment to modernize your employee value proposition. By developing a comprehensive benefits strategy, that can rival large organizations, you can effectively address the complexities of today’s workforce while being aligned with your business goals. At Mercer, we understand the unique challenges you encounter, and with our global scale and local understanding. We know how important it is for businesses of all sizes to get this right and we are here to help you build an all-in-one, competitive total employee value offer.
As you plan for 2025, focus on these key areas:
- Compensation Data and HR Policies: Ensure your compensation strategies are competitive and transparent, helping you attract and retain top talent.
- Long-Term Savings and Sustainability: Explore innovative cost management strategies that provide valuable benefits without compromising your financial health.
- Holistic Employee Benefits: Prioritize mental, physical, social, and financial wellbeing to create a healthier, more engaged and resilient workforce.
Let’s work together to create a robust employee benefits strategy that not only supports your business goals but also fosters a thriving workplace. Here’s to an inspiring kickoff to 2025!
Julie M. Potvin
Partner, SME National Leader at Mercer Marsh Benefits™
Julie Potvin is a seasoned leader in the Health & Benefits sector, with over 28 years of experience, including 24 years at Mercer. Based in Ottawa, Ontario, she drives cross-practice initiatives and business growth within the SME/Commercial Consulting segment. Julie specializes in leading carrier agreement negotiations and developing tailored, holistic solutions that enhance employee value propositions for small and medium-sized enterprises.
She partners with clients across various industries to design comprehensive benefit plans and wellbeing solutions, ensuring they are financially sound and aligned with total rewards strategies. Julie is actively involved in the Ontario business community, serving as a Board Member of the Regroupement des gens d’affaires de la Capital Nationale and as a founding member of La Federation de gens d’affaires de l’Ontario. Additionally, she mentors future leaders at the Telfer School of Business at the University of Ottawa. Julie’s expertise and community engagement make her a respected figure in the industry.
