Small business owners are truly the foundation of Canada’s economy, and franchising plays a large role in making entrepreneurship a reality for tens of thousands of Canadians from coast to coast to coast.
Over the course of 2024, we have seen some upheaval within the industry due to strikes, both potential and ongoing, that have disrupted the supply chain and impacted franchised businesses across the country, as well as economic fluctuations that have affected inflation and the bank accounts of Canadians everywhere. Still, we have persevered: in 2024, franchising was named the 12th largest industry in Canada, beating other powerhouses such as warehousing and nearly surpassing mining, and the number of independently owned franchise locations continues to grow year-over-year. It’s data like this that proves franchising is a tangible, attainable way for Canadians to be in business for themselves but not by themselves, with the added “wow” factor of a recognizable brand name that will help push small business owners to success.
The franchise industry is as multifaceted as the Canadian population, welcoming owners from all walks of life and backgrounds, and representing a wide swath of sectors—in fact, members of the Canadian Franchise Association (CFA) fall under more than 60 different categories! Though quick service restaurants will continue to be a popular sector, this is a great reminder that no matter your interests, or investment level, franchising offers a viable path to financial independence.
As we embark on a new year, it’s the perfect time for Canadians to consider where they see themselves in the future. The CFA’s “Look for the Logo” program, wherein our members proudly display their membership via the CFA Member logo, can help prospective franchisees easily determine which franchise brands adhere to our Code of Ethics and are therefore committed to exceptional franchisor-franchisee relationships. Being a part of a franchise system provides thousands of Canadians with the stability and knowledge to reach levels they never dreamed of on their own. In 2025 and beyond, the CFA will continue to promote the benefits that this important (and growing) industry offers companies, individuals, and the country at large.
Sherry McNeil
President & CEO, Canadian Franchise Association (CFA)
As President and CEO, Sherry McNeil is responsible for the management of the Association, the leadership of its staff, and providing strategic advice to the Board of the Directors. A veteran of the industry with over 20 years’ experience helping franchisors and franchisees grow and thrive, she has worked with a wide range of franchise systems in a variety of categories, from new and emerging concepts to iconic Canadian franchise brands like Dairy Queen, Boston Pizza, Little Caesars, and Yum! Brands as both a consultant and in executive leadership roles.
