Getting Started on Small Business Academy

Small Business Canada

If you want to begin networking and advertising your small business, you must complete your profile. Your profile serves as an introduction for the rest of the community, helping you connect and network.

Even if you are just getting started, a detailed profile can help other entrepreneurs find you as well as encourage them to interact with you. It will also help you raise your brand’s overall visibility.

We recommend you follow these tips for establishing your profile:

  • A high-quality profile picture: The key to a top-notch profile picture is to appear professional while yet being personable. Don’t be tempted to use a corporate logo since people connect with individuals first. 

Lastly, don’t use the type of profile photo that you see on social networking sites, such as Facebook and Instagram, and never use a photo that includes other individuals.

  • Create a detailed, but brief bio: Keep it short and sweet. Tell us about your company, where it is in its development, and what kind of assistance you believe it needs. 

Don’t be scared to tell us about your recent triumphs as well; it’s vital that we all celebrate each other’s victories.

  • Mark all of the areas and subjects for which you want assistance: Selecting the areas and themes where you believe you require the most assistance helps us to understand better how we can assist your business and make it thrive. 

You will be asked to provide this information as soon as you sign up for your membership, but it is critical that you keep it up to date so that we will be able to know what issues you are having at each point of your business journey. 

For instance, you may believe that you have mastered social media and built your online presence, yet it may be time to begin outsourcing your bookkeeping or even hire a new employee. By maintaining this, you may help us recommend appropriate resources.

  • Add your social media accounts: Assist people in better understanding your brand and following your company’s progress. Including social network account links is a great method to boost the reach of your brand, making it easy for visitors to locate the additional content platforms that your company maintains.

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Your SBA Dashboard

Every Small Business Academy member gets their personal dashboard, which is tailored for them. This is your regular check-in point to look at what assistance is available, to connect with experienced advisers, meet like-minded company owners, and continue developing your customized business action plan.

You will discover information about forthcoming events that we believe you will love, your next local meet-up, as well as online groups that are going to benefit your business the most on your personal dashboard. You may also return to your business action plans and search for members in your region. You can even monitor any requests you have made to business advisers.

Register for SBA Events

Every year, we host a lot of business events. From webinars to small business expos, local meet-ups and landmark events, we have something for everyone. Our events, which are held around Canada or online through our robust platform, are a terrific way to get help. They are also a great chance to become involved in the community and meet other small business owners and advisers.

Our events offer inspirational speakers and experienced advisers on all of the most essential subjects for small businesses. The vast majority of our business events are completely free to attend. Small Business Academy members also get to receive rebates on any paid events.

Develop contacts with other entrepreneurs and market your company

Many individuals are terrified by the term “networking.” Connecting with and creating a connection with other small business owners, on the other hand, is extremely useful to your morale and business. It has the potential to generate new customer leads, potential partnerships and collaboration, as well as supplier contacts.

Let us take a closer look at some of the ways you can expand your Small Business Academy network.

  • Groups

Groups are an excellent way to expand your network and engage with other advisors and small business owners.

They provide a forum for spontaneous discussion, allowing members to exchange expertise and experiences, handle difficulties, and uncover possibilities – all while making crucial fresh connections. Interact with those in your industry or people who are interested in a certain field.

Here are a few reasons why you might consider joining a few:
  • Broaden Your Network: Build new, meaningful contacts with other small business owners as well as subject matter experts to broaden your network.
  • Query: Are you trying to solve an issue but cannot seem to find a solution? Pen your questions in the appropriate group, and other users will assist you.
  • Share Knowledge: Give helpful information to the entire community, after all, that is why we are all here.

Navigate and join groups, or learn more.

  • Connections

It could not be easier to connect with other members. Expand your business nexus of like-minded advisers or make contact with a small business to put forward your services. You can view their profile and click the “connect” button. After that, you will be able to communicate with one another directly as soon as they accept your request (or you can accept theirs).

Centred on what you have provided about yourself, your business, as well as your expertise areas, we will provide recommendations for people with whom you may feel like connecting. All of these can be viewed on your personal dashboard.

To keep everyone secure online, we recommend avoiding sharing your personal contact information or email ID with other members. Direct communication through the Small Business Academy platform is a safe approach to getting to know and understand each other, at least in the beginning.

  • Messaging

You will be able to send direct messages (DMs) to other members’ Small Business Academy inboxes once you have successfully connected with them. We will inform you as soon as you have a message that’s on wait.

  • Local Meet-ups

Operating your small business is lucrative, but it can also be isolating at times. You should attend local meet-ups to network with several other small business owners and entrepreneurs.


Our content acknowledges the strength of the ardent entrepreneurs and their lifelong experiences of the marketplace that help them build successful business empires. Our belief in productive learning and providing inclusive content is why we have plans for a wide spectrum of activities that incorporate everything from reading to prolific networking. 


These meetings give an instant support network as well as an opportunity to cooperate, exchange ideas, address issues, and keep one another responsible. They may infuse new ideas into your company in order to accelerate performance, re-motivate yourself, and prepare your company for the difficulties that lie ahead. Furthermore, they are entirely free to attend.

Find your nearest location.

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