Helping Small Businesses Grow With Automation

Helping Small Businesses Grow With Automation

Tim Mobley is the President of Connext Global Solutions that’s aimed at helping small businesses find their footing by providing them remote staffing and process automation solutions. Here, with Mobley, we touch upon the challenges in enforcing a more flexible company culture and the elements needed for it to be a bashing success. In addition, Tim Mobley also has some unfiltered and quite helpful advice for the small-scale businesses that are trying to make it during this challenging time.

Tim Mobley’s passion for helping businesses grow by solving their staffing, management, and governance challenges serve him well as President of Connext Global Solutions, a leading business process outsourcing firm. Founded in 2014, Connext helps mid-sized businesses build, train, and manage remote teams and implement technology solutions to solve staffing challenges.

Tim’s career began as an officer in the US Army, first as a medical platoon leader in a light infantry battalion then transitioning to health care administration. He used that invaluable experience as a springboard towards a successful 25 years of progressive experience in general management including serving as the President of Hawaii’s largest dental group and as the VP of Operations at an integrated clinic and hospital. Tim also has experience in marketing roles at Silicon Valley technology firms.

Currently, Tim serves as a board member for The Emergency Group, an emergency medicine physician group treating over 130,000 patients per year, and Genesis Unicorn Acquisition Corp, a special purpose acquisition company.

A graduate of the United States Military Academy at West Point, NY, Tim studied economics and mechanical engineering earning the distinguished cadet honor (top 5%) each year. He earned a master’s in business administration from Harvard Business School. During his military training, Tim graduated from multiple military schools and training programs including the Army’s Ranger School.

When not at work, you can find Tim finding the best spots in his home state of Hawaii to read, swim, or practice yoga. Tim and his wife of 27 years, Katey, are the parents of two teenage children, Josie and Duke.


What is the vision of Connext Global Solutions?

To enable the growth of our clients by providing remote staffing and process automation.  

Growth in the value of business starts with productivity growth or increasing output per employee. For the most valuable companies in the world, the revenue and profit per employee is quite high.

Increasing productivity growth helps businesses accomplish more with their existing workforce. We do this at Connext in two ways:

  • building automation tools
  • providing remote staffing

Connext works in a SOC2 compliant environment, which is important for regulated industries such as financial services, healthcare, and insurance. (Service Organization Control 2 (SOC2) is a standard for security, availability, processing integrity, confidentiality, or privacy)

The beauty of our model is that it allows us to work hand in hand with our clients to build high-functioning outsourced teams for companies who have never outsourced before or have had a previously poor outsourcing experience.

We have the unique ability to thrust local and regional companies into the national stage so they can compete with significantly larger counterparts. Our long-term vision is to provide that opportunity to small and mid-sized businesses around the world.


As per the Bureau of Labor Statistics, there are currently 9.3 million vacant job openings. How is Connext Global Solutions helping to fill that gap?


The pandemic has created an inflection point that is causing businesses to think differently about how they serve their customers and manage their teams. The preferences and expectations of both customers and employees have quickly evolved. Most middle-market businesses have limited experience and don’t know how to approach these challenges. We help them take the first steps and work collaboratively on the journey to business growth through higher productivity.

Why is it more important than ever for more and more companies to adapt to the remote way of working?

Challenges can often be reframed as opportunities. Currently, many businesses face similar challenges. Those businesses that restructure and redefine their workflow to increase productivity, create an advantage relative to competitors. In tight labor environments, something as simple as actually answering the phone and providing timely responses to customer inquiries can be a huge differentiator.


How do you feel the business environment has changed since the pandemic?

Necessity is the mother of invention. We are seeing all types of businesses trying different things, which has created an accelerated evolutionary cycle. Some of these experiments will work and those that adapt quickly will thrive.

For change-ready businesses, even failed experiments create learnings that will help with the next experiment. Unfortunately, those businesses that are unwilling to change will bear the brunt of the consequences.

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Can you elaborate on some of the challenges you faced while mapping this unknown territory and what can other aspiring entrepreneurs learn from them?

Thirty or forty years ago, there was extraordinarily limited access to capital for entrepreneurs with unproven ideas. Today’s financial markets are completely different, and the developed economies are awash with cash-rich investors looking for opportunities. The availability of venture capital has led to an explosion in entrepreneurship. What is difficult to obtain now is expert guidance and wisdom. Think about the truly innovative businesses — no one had done it before. There is much to learn from senior executives and thought leaders, of course, but there are a few issues: the experiences by definition are not completely analogous, incumbents may not want to help disruptors, and only a subset of people will “see” the vision.


What suggestions do you have for small-scale businesses that are finding it hard to pull through during these challenging times?

First, manage cash flow. On the first day of corporate finance class at Harvard Business School, the first thing the professor said was “cash is king.”  It took me about 10 years of working experience to truly internalize that message. Without sufficient cash to meet obligations, there is no business.

Second, keep your eyes and mind open. There have been many successful pivots from which we can all learn. Even those of us with limited imaginations can quickly implement innovative concepts. 

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