Key Advice To Small Business Owners During These Challenging Times By Matt Tyrer

Small Business Canada

Matt Tyrer, Senior Manager, Solutions Marketing – Americas, Commvault

Based in Ottawa, Matt has worked at Commvault for more than twelve years, and after 8 years as a Sales Engineer, he took that technical knowledge and transitioned to marketing where he is currently serving as a Senior Manager in Commvault’s Solution Marketing team. He is also heavily involved in Competitive Intelligence initiatives, and actively participates in field enablement programs.

He brings more than 20 years’ experience in the IT industry, including within the fields of data and information management, cloud, data governance, enterprise storage, disaster recovery, and ultimately both implementing and supporting those projects and endeavours for public and private sector clients across Canada and around the globe.

Matt’s passion, deep product knowledge, and broad field experiences have enabled him to translate Commvault technology and vision such that their value is easily understood in the market and amongst client and partner families.

A self-described geek-dad, Matt is an avid board game enthusiast, firmly believes that Han shot first, and enjoys tormenting his girls with bad dad jokes.


What is your key advice to small business owners during these challenging times? And what steps should they take to keep their small business afloat during the current crisis?

Patience. Everyone is under a lot of pressure these days, everyone has had some part of their life (work and personal) disrupted by the global pandemic, and everyone is still trying to figure out how to navigate things. Be patient, and don’t be afraid to ask for assistance.

Critical to staying afloat is taking care of your customers and their data. This is especially relevant if you’ve had to shift to remote work. Is the data your managing for your business and your customers secure?  Is it just as protected and safe as it was before all this happened?  If you’re not sure about your answer, then you need to talk with a trusted technology partner to figure out how to improve things.

The threats to your data are just as active as ever, and you need to make sure that you’re ready. Make sure the data is backed up so you have a good copy if you need to restore it from ransomware or an accidental deletion (we all get fat fingers sometimes).  Be vigilant with security and scrutinize the websites, emails, and links before you click on them. 


Many businesses have used the current climate as an opportunity to jump into the cloud for some or all of their workloads and applications, but the cloud doesn’t necessarily make the data any safer. You need to take the same care of the data in the cloud as you would within your own four walls. Is that data protected?  Most cloud providers do have some levels of resilience/redundancy available, but not all offer protection to match your SLAs. Double check and don’t be afraid to look outside your cloud provider for a solution that meets your data protection needs.

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CanadianSME
With an aim to contribute to the development of Canada’s Small and Medium Enterprises (SME’s), Cmarketing Inc is a potential marketing agency and a boutique business management company progressing rapidly in its scope. By acknowledging a firm reliance of the Canadian economy over its SMEs, the agency has resolved to launch a magazine, the pure focus of which will be the furtherance of Canadian SMEs, and to assist their progress with the scheduled token of enlightenment via the magazine’s pertinent content.
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