In the crowded world of event experiences, one Ontario-based small business has built an empire—not with massive budgets or flashy campaigns—but with energy, creativity, and a passion for human connection. Founded by Hitesh Mehta, Photobooth Empire has rapidly grown into one of Ontario’s most sought-after photo booth experience providers, delivering over 100 unforgettable events across Canada in under two years.
From Entertainment Professional to Entrepreneur
Before launching Photobooth Empire, Hitesh Mehta spent more than a decade behind the scenes in the entertainment and events industry. His career included working with world-renowned organizations such as Live Nation and MLSE (Maple Leaf Sports & Entertainment), where he witnessed firsthand the power of shared experiences and genuine human connection. These moments of laughter, bonding, and memory-making became the spark that would eventually fuel his entrepreneurial journey.
Recognizing the potential to turn those insights into a business, Mehta pursued formal training in Event Management at Humber College in Toronto, followed by advanced studies in Event Experience Design at Business Academy Aarhus in Denmark. Armed with both practical experience and academic knowledge, he returned to Canada with a clear vision: to create a photo booth company that focused on more than just pictures—it would deliver full-scale, interactive experiences.
Photobooth Empire’s Journey From Behind the Scenes to Front and Center
In 2023, Photobooth Empire was born with a single booth, a limited budget, and an ambitious mission: to create event activations that blend fun, technology, and emotional engagement. Within a short period, the company’s unique approach resonated with both private clients and corporate brands, propelling its expansion across Ontario and into some of Canada’s most high-profile venues.
Today, Photobooth Empire boasts a portfolio that includes intimate weddings, large-scale festivals such as the Canadian National Exhibition (CNE), Norfolk County Fair, and Western Fair, as well as corporate activations for prestigious brands including TD Bank, Sun Life Financial, and academic institutions such as Seneca College, Humber College, and McGill University.
The company’s photo booths have even made appearances at iconic national locations, such as Nathan Phillips Square, Niagara Power Station and inside the Parliament of Canada, solidifying its growing reputation as a leader in branded guest experiences.
A Milestone Partnership in 2025
One of Photobooth Empire’s defining moments arrived in 2025 with its partnership at the Canadian SME Small Business Show. This nationally recognized event celebrates Canada’s entrepreneurial spirit, perfectly aligning with the values that drive Photobooth Empire. The event provided a platform for the business to showcase its innovation and engage directly with Canada’s vibrant small business community.
What Sets Photobooth Empire Apart
Photobooth Empire has distinguished itself by offering a diverse portfolio of experiences designed to elevate any event:
360° Video Booths: Guests step onto a rotating platform, where cameras capture cinematic, slow-motion videos. These videos are enhanced with music, filters, and fully customizable branding, making them perfect for social media sharing and viral buzz.
Classic Photo Booths: Combining studio-quality photography with fun props, these booths deliver high-resolution prints and instant digital sharing, blending timeless appeal with modern technology.
GIF & Boomerang Booths: Perfect for digital-savvy guests, these interactive booths create looping, shareable content that amplifies an event’s reach across social media channels.
By combining premium equipment, expert lighting, customizable branding, and real-time sharing capabilities, Photobooth Empire turns guests into participants and events into unforgettable memories.
Powered by Connection, Driven by Purpose
At its core, Photobooth Empire is more than a service—it’s a philosophy. The company operates on three foundational values:
Joy: Every booth is designed to spark genuine happiness and laughter. There are bright and sleek photo setups that build a pumping experience, buzz, and inspiration.
Energy: Each activation is run by a team committed to keeping guests engaged, excited, and entertained.
Connection: Whether it’s a couple on their wedding day or a corporation building brand awareness, the ultimate goal is to bring people together and create lasting memories.
This focus has earned Photobooth Empire over 200 glowing Google reviews and numerous testimonials across platforms like Facebook and LinkedIn, solidifying its reputation as a small business with a significant impact.
You can elevate your event and build audience engagement with their 360° and GIF booths designed to create buzz with shareable, social-first content. Friendly interactions can start at the setup. At Photobooth, your event narratives and interactions are preserved. Highlights of events and brand moments remain in the press for a long time.
Lessons Learned: Business Wisdom from the Booth
Mehta’s entrepreneurial path offers valuable insights for aspiring business owners:
Leverage experience: Years spent in the entertainment industry provided Mehta with unique insights into event engagement and customer experience.
Start with what you have: Photobooth Empire began with one booth and one vision. Growth was achieved through hard work, creativity, and a focus on customer satisfaction.
Stay authentic: By remaining true to its core values of quality, joy, and connection, the business has built trust and expanded organically.
Adapt and learn: With each event, the team refines its approach, ensuring continuous improvement in service delivery and client satisfaction.
Connecting Brands, Guests & Audiences
For brands and organizations, Photobooth Empire offers more than just an engaging attraction—it provides measurable value. The booths encourage interaction, drive event engagement, and extend the reach of brands through organic, user-generated social content. Each activation can be customized to reflect a company’s identity, whether it’s a corporate gala, product launch, or employee appreciation event.
The Empire Continues to Grow
As Photobooth Empire looks to the future, the mission remains clear: to create immersive, memorable experiences that celebrate life’s most significant and smallest moments. Whether capturing candid laughs at a wedding or elevating a national brand activation, this Ontario small business is proving that meaningful connection is the true secret behind any significant event. The company actively engages with its audience across multiple platforms. Get in touch with them by clicking on this link here.
Disclaimer: This article is based on publicly available information intended only for informational purposes. CanadianSME Small Business Magazine does not endorse or guarantee any products or services mentioned. Readers are advised to conduct their research and due diligence before making business decisions.
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