Episode notes

Welcome to the CanadianSME Small Business Podcast, hosted by Maheen Bari. A sponsorship can be a logo on a banner, or it can become the start of something much bigger. Today, we explore what makes brands, events, and communities worth partnering with. Joining us is Jacquelene Jackie Clarke , Founder and CEO of The Well Connected . With 15 years across PR, entertainment, and experiential marketing, Jackie has built a career around finding the right people, ideas, and opportunities to bring together.

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