From Demand Generation to Demand Capture: Building a Marketing System That Grows
With customers discovering businesses across search, social, reviews, and AI, scattered marketing can quickly become a missed opportunity. Today, we explore how SMEs can bring strategy, technology, and customer…
Episode notes
Welcome to the CanadianSME Small Business Podcast, where Kripa Anand brings you conversations with leaders turning marketing into a connected engine for growth. With customers discovering businesses across search, social, reviews, and AI, scattered marketing can quickly become a missed opportunity. Today, we explore how SMEs can bring strategy, technology, and customer journeys together. Joining us is Adam Abdulraheem , Marketing & Growth Lead at BAGE Group . With more than eight years of international experience and over 400 digital projects, Adam brings a practical perspective on growth strategy, acquisition, analytics, CRM, and helping Canadian SMEs make smarter marketing decisions.
