The Visibility Premium: Why Outdated Content Strategies Fail Against AI Search Engines
The future of hospitality is being shaped before guests ever walk through the door. Today, we explore how hotels can increase direct bookings, reduce dependency on third-party platforms, and stay visible in the…
Episode notes
Welcome to the CanadianSME Small Business Podcast, hosted by Brent Edwards. The future of hospitality is being shaped before guests ever walk through the door. Today, we explore how hotels can increase direct bookings, reduce dependency on third-party platforms, and stay visible in the AI-driven travel landscape. Joining us is Nicki Graham , Chief Marketing Officer at Cendyn . With nearly 20 years of global marketing experience, Nicki leads strategies for a hospitality technology platform powering over 32,000 hotels worldwide and helping properties turn digital engagement into revenue growth.
