Thoughts On Business Leadership By Jim Estill

Small Business Canada
Jim Estill CEO, Danby Appliances & ShipperBee

What is your definition of Leadership?

Leadership is doing the right things (vs management which is doing things right). Leadership is about direction (management is about efficiency). Leadership is about effectiveness.


How do you encourage the development of your employees?

I talk about it all the time. I share what I am learning and I continually ask people what they are learning.


What are the most important values and ethics you demonstrate as a leader?

Ironically I think it is just being a regular person. I care about people regardless of who or where they are.


What is your advice to Canadian business owners during the COVID-19 Pandemic?

Now is the time to show leadership. It is now – not about you – it is about the people who work for you and your community. Keep calm and help those you work with to do the same.


What are the most important values and ethics you demonstrate as a leader?

Ironically I think it is just being a regular person. I care about people regardless of who or where they are.

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CanadianSME
With an aim to contribute to the development of Canada’s Small and Medium Enterprises (SME’s), Cmarketing Inc is a potential marketing agency and a boutique business management company progressing rapidly in its scope. By acknowledging a firm reliance of the Canadian economy over its SMEs, the agency has resolved to launch a magazine, the pure focus of which will be the furtherance of Canadian SMEs, and to assist their progress with the scheduled token of enlightenment via the magazine’s pertinent content.
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