What do you call a woman who never succumbed to societal pressures and made her way through to success? We call her Vivian Kaye! She is the Founder of KinkyCurlyYaki, the first-ever hair extension company made for Black women, by a Black woman. She is a Ghanaian immigrant and as one among four sisters, she never conformed to the societal norms of attending school and then getting into a stable job. She, however, got her entrepreneurial stint from her mother, who used to sell wares at a Ghanaian market, tucking Vivian on her back. Vivian is an effervescent and empowered Black woman, who never fit into the mold and strived hard to do something for the women belonging to her community.
How KinkyCurlyYaki Started?
Vivian, after finishing her high school, realized that she wasn’t meant for the traditional way of getting a college degree for herself. She knew that she was a confident, bold, young woman who can make her way through to being a successful woman entrepreneur in the future. She started working at call centers and this led her to a job in an organization that supported entrepreneurs. She soon got a lot of encouragement from her boss who would push her to try new things at work. She started with her own wedding business as a side hustle and within a few more months of being into it, she understood that she really had to do something for the Black women who are always on the lookout for hair extensions that would suit their appearances.
Vivian had already started her venture, Vivian’s Décor. So, whenever she would go out for meetings, she always wanted her hair to look presentable. That’s when she thought of doing something on her own. While she would frantically search for a hair extension that would suit her complexion and her curly and kinky hair texture, she only found silkier, blonde options. She soon realized that the entire market of Black women would be having the same issue with their hair extension needs and it was then that her KinkyCurlyYaki came into existence.
About KinkyCurlyYaki
Vivian, being the owner of kinky and curly hair, has always been proud of it. However, she soon found out that there were several Black women out there, who damaged their hair in search of getting artificial hair textures. She also found out that the hair extension companies mostly dealt in silky, blonde hair textures which would look too artificial on a Black woman. So, the idea of KinkyCurlyYaki struck her mind.
This company is all about the kinky and curly hair extensions and clip-on for Black women. These natural-looking hair extensions are already a hit amongst Black women in Canada and the US. So much so, that when she had started with this brand, she soon hit the $1 million mark with just word of mouth! She didn’t place a single ad to sell her products and it all worked out through influencer marketing.
To know more about the company, visit https://www.kinkycurlyyaki.com/
To know more about Vivian Kaye, an inspiring woman entrepreneur in Canada, visit https://viviankaye.com/
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