When I reflect on the changes over the last 20 years of my career, I applaud the strides made towards equity for women. At Hootsuite, our executive team and board are 55% and 50% women respectively. That’s something to celebrate within tech—where only 11% of CEO and senior leadership positions are held by women. There is still much work to be done.
In the spirit of this year’s IWD theme, #EmbraceEquity, my challenge to us all is to ask ourselves how we’ll continue these conversations at work within our teams, at home with our families, and in our communities everyday—beyond International Women’s Day.
The everyday decisions we make have the power to inspire equity—by celebrating and elevating one another, breaking down bias, and choosing to challenge ourselves and others. It takes a great deal of bravery to act on those decisions, and we should acknowledge these wins every single day.
Melanie Gaboriault
Senior Director of Global Corporate Communications, Hootsuite
Melanie Gaboriault is the global head of corporate communications for Hootsuite responsible for PR, experiential marketing and customer advocacy. She excels at developing and executing strategy that engages, informs, entertains and persuades. Melanie has over two decades of experience across several industries including high tech, natural resource development and agency. She is a former reporter, forever journalist who has never lost the lust for words, and thrill of crafting a compelling story.
