Contributor

Bhumika Kaushik

Bhumika Kaushik is the founder of Tribe and Tales, a Canada-based creative studio helping independent brands build honest, distinctive marketing. She has over a decade of experience in Marketing Communications across global agencies. She now works with Canadian founders across various industries and writes about the small-brand advantage in a market crowded with copycat marketing. She has strong opinions about the phrase 'end-to-end solutions.'