Fill it Forward believes that choosing to reuse is a simple act of generosity that shows love for our planet and the people on it. They create interactive technology, global giving initiatives, and sustainable products that encourage reuse. Over 500+ organizations utilize the Fill it Forward app, which connects to any reusable Bottle, Cup, or Bag to help eliminate single-use plastics from our landfills and oceans. Together with their partners, they are making a global impact.
The Canadian company, based in Guelph, ON, created the world’s first scannable reusables, which allow users to track their environmental impact and give back. Every time users refill their bottle and scan the QR Code, they unlock a donation.
Fill it Forward tracks the environmental impact of each reuse in a number of meaningful ways. More than 6.7 million single-use products have been kept out of landfills and oceans since the company launched in 2012. Additional metrics are calculated by WSP, a world-renowned environmental consulting company, and include CO2 emissions saved, waste, diverted, power saved, ocean pollution prevented, and land use saved.
As an organization, they’ve found success by staying focused on the problem of single-use waste. They aren’t just concerned about designing the best products but are focused on designing the best solutions. This commitment to problem-solving is the foundation of their design philosophy- to inspire reuse. They believe that reuse can change the world and it is the first step towards a sustainable mindset that will impact generations. This ongoing commitment to sustainable initiatives empowers and inspires people to make an impact.
Not only does Fill it Forward enable and encourage sustainable living, but it also incorporates generosity as a cornerstone of its business model and works together with eight trusted charitable partners.
Every time users scan, they are automatically funding those charities, which are located around the globe. The organization’s giving model is also unique in the sense that it’s ongoing. With just one initial purchase of a product, users can consistently help unlock funds for charitable projects and track the progress within the app.
People can be Always Giving, knowing that together with Fill it Forward they are part of a community that has supported more than 400 charitable projects in places including Tanzania, Asia, Latin America, India, Honduras, New Mexico, the USA, and First Nations Communities in Canada. Learn more about FIll it Foward’s charity giving here.
As a Certified B Corporation and a member of 1% for the Planet, Fill it Forward is using business as a force for good. An essential part of a B-Corp’s strategy is to develop global, national, and local community networks for change. This includes adopting standards to manage and grow their positive business impact and improve their sustainability as a company. Fill it Forward not only achieves this goal but assists other organizations in doing so through their business model. Every organization that partners with the Fill it Forward program joins in its efforts to provide safe, equitable, and more sustainable conditions for people locally and globally.
Noticeable Efforts in Impact Building
- 420+ giving projects have already been funded across the globe
- 6.7+ million single-use items diverted
- 500+ companies are amplifying the impact
Sustainability & Inspiration For a Better World
Fill it Forward’s expertise in creating the world’s first scannable reusable products and app technology make them a truly unique organization. They also stand apart from competitors by embracing the United Nations Sustainable Development Goals. Their efforts in the UNSDG goal areas of clean water and sanitation, climate action, responsible consumption and production, and life on land and below water have made them a leader in CSR (corporate social responsibility).
Their social and environmental efforts make way for businesses that balance purpose and profit. The UN Global Compact offers a framework to direct all organizations, regardless of size, complexity, or location, and provides a global language for corporate responsibility. In every step of the journey, the UN provides support. They assist in committing to, evaluating, outlining, carrying out, quantifying, and communicating the company’s sustainability strategy.
Sustainability is Significant in the Business World
Presently, a growing number of companies are committing to becoming more sustainable. Most CEOs agree that sustainability matters. 93% believe it is important for businesses to flourish in the future. 80% of CEOs consider sustainability as a path to attain competitive advantage. 78% believe sustainability provides for growth and innovation. Read more success stories of companies, schools, and events that have made sustainability a top priority.
How will you benefit from working toward the UNSDG goals and working toward sustainability?
It’s good for business. Corporate and organizational success requires stable economies and healthy, skilled, and educated workers, among other factors. And sustainable companies experience increased brand trust and investor support.
It’s good for society – and business can make a significant difference. Companies offer fresh ideas and scalable solutions to society’s challenges – exactly what we need to create a better world. More than 16,000 business participants and 3,800 non-business participants in the UN Global Compact are already changing the world. They’re helping alleviate extreme poverty, addressing labour issues, reducing global environmental risks, and more.
Learn how the UN Global Compact helps businesses and how it may help you.
Fill it Forward is known for its global giving initiatives and interactive technologies that inspire individuals and organizations to make positive changes and boost employee engagement while making a significant environmental impact. There is purpose in the work they do. Sustainability advancements enabled by the Fill it Forward community have a significant impact globally as the inspiration to reuse spreads among a growing number of companies. They were a finalist at the CanadianSME National Business Awards, 2022, which was held on May 5th, 2023, at the prestigious Metro Toronto Convention Centre. To learn more about their services, visit their website at: https://fillitforward.com/
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