TORONTO, July 19, 2022 /CNW/ – The annual #SmallBusinessEveryDay contest run by the Canadian Federation of Independent Business (CFIB) is wrapping up this Sunday, July 24, and Canadians still have a chance to enter to win $1,000 and support their favourite local business.
“The contest has received thousands of entries from across Canada. Consumers are sending heartfelt messages to their favourite local businesses, and it is great to see how small businesses can make a big difference in the lives of so many people,” said Laura Jones, Executive Vice-President at CFIB.
A recent survey conducted by Maru Public Opinion on behalf of CFIB found that two-thirds (66%) of Canadians make efforts to buy from small businesses rather than ordering from large online retailers. A majority of respondents (83%) also say they feel a sense of pride when supporting local business.
The #SmallBusinessEveryDay Big Thank You Contest encourages shopping local and provides a great opportunity to celebrate Canada’s small businesses. Here are just a handful of the many thank yous that Canadians are sharing with their favourite businesses:
To The Broadway Theatre, Saskatoon: “My dad used to take me here when I was a kid, and now I’m in my 40s, and I still love to go here. Thank you for being such a huge part of the community. My family and I have enjoyed so many experiences here.”
To Where I Thrive Studio, Ottawa: “Thank you for being a positive, uplifting space to break a sweat. This studio is beautiful and inclusive. All your staff are caring and kind, and the classes offered here are fun, challenging and judgement-free!”
To The Tea Haus, London: “Your product is excellent, your service is efficient, but most valued is your heartfelt attention to us. You’ve been a great comfort – even more so during COVID – to provide us with perfect tea and lovely notes with each order.”
#SmallBusinessEveryDay Big Thank You Contest details
Consumers can enter the contest by visiting SmallBusinessEveryDay.ca and leaving a thank-you note to their favourite small Canadian business.
In a weekly draw, one consumer and the business they thanked each win $1,000 cash to support shopping local, as well as a Big Thank You Box that includes small business products from every province and territory. Consumers will also receive gift cards provided by Scotiabank, eBay Canada, and Dairy Queen. The winning business will receive the $1,000 cash prize, a photography lightbox provided by eBay Canada, a one-year CFIB membership and a Big Thank You Box.
Consumers can thank multiple businesses for more chances to win. The winners are announced every week.
Business owners can get free resources to promote their business and encourage their customers to enter the contest at SmallBusinessEveryDay.ca.
These are some of the findings from a Maru Public Opinion poll conducted on behalf of CFIB. The survey was conducted on June 15, 2022, among a random selection of 1,516 Canadian adults who are Maru Voice Canada panelists. The results were weighted by education, age, gender, and region (and in Quebec, language) to match the population, according to Census data. For comparison purposes, a probability sample of this size has an estimated margin of error (which measures sampling variability) of +/- 2.5%, 19 times out of 20. Respondents could respond in either English or French. Discrepancies in or between totals when compared to the data tables are due to rounding.
About #SmallBusinessEveryDay Big Thank You Contest
The #SmallBusinessEveryDay Big Thank You Contest, created by CFIB, encourages support for independent businesses by inviting Canadians to send thank-you messages to their favourite small businesses. Every week from June 27 – July 24, an entrant and the business they thank each win $1,000 cash and a Big Thank You Box that includes small business products from each province and territory. The contest is sponsored by Scotiabank and eBay Canada.
The Canadian Federation of Independent Business (CFIB) is Canada’s largest association of small and medium-sized businesses with 95,000 members across every industry and region. CFIB is dedicated to increasing business owners’ chances of success by driving policy change at all levels of government, providing expert advice and tools, and negotiating exclusive savings. Learn more at cfib.ca.
Maru is a world leading CX and Insights Software & Advisory Services company. Maru was founded to disrupt the data and insight delivery industry with a combination of Software & Advisory Services delivering data in real-time via a unique service model. Maru helps its clients make informed decisions in near real-time by combining proprietorial software, deep industry experience and access to the best minds in research. Maru’s flexible service model means our clients can choose to self-serve our Software directly to create, launch and analyze projects; or choose to utilize our Software with knowledgeable support from insights experts. Maru successfully delivers major national and international CX and CEM programs for Enterprise organizations.
SOURCE Canadian Federation of Independent Business