The boutique eyewear brand Far & Free embodies the Pacific Northwest lifestyle. Michelle Lane, a Canadian eyewear designer, founded the company, which produces sunglasses ideal for patio hopping, outdoor excursions, and daily exploration by fusing sustainable practices, local inspiration, and careful design with its roots in British Columbia, Far & Free honours the dynamic group of women who make its vision a reality while embodying the West Coast’s natural beauty.
The Design Collective, a group of imaginative, driven women at the core of Far & Free, has an impact on each collection. Their partnership guarantees that every design captures the vibrant and daring essence of the West Coast. By inviting users to vote on designs and share their #farandfree moments, the collective actively interacts with Far & Free’s expanding community, helping to create future collections. Customers become contributors due to this inclusive strategy, which promotes a love of creativity and the natural world.
One of Far & Free’s central values is sustainability. Eco-friendly materials such as 100% recycled stainless steel for metal frames and bio-based cellulose acetate made from wood pulp for plastic designs are used in the creation of each pair of sunglasses. Reputable vendors like Mazzucchelli in Italy provide these materials, which are then painstakingly changed by talented producers in Shenzhen, China, using sturdy hinges from OBE Germany.
Far & Free’s dedication to sustainability and quality ensures that their sunglasses are as practical as fashionable. The brand creates eyewear that appeals to outdoor lovers and fashionistas, with designs influenced by British Columbia’s breathtaking scenery. Far & Free celebrates a way of life that emphasizes creativity, connection, and the beauty of the natural world. It’s not just about sunglasses.
Visit farandfree.ca to see their entire collection of stylish eyeglasses and other products.
Your support is crucial in our mission to foster a community of innovators. CanadianSME Magazine is a valuable treasure trove of entrepreneurial knowledge. Click here to subscribe to our monthly editions for updates on Canadian businesses. Your role in staying updated is integral to our shared mission. Follow our handle @canadian_sme on X to remain updated on all business trends and developments.
